Finding, approaching and qualifying prospective customers are the three most critical challenges for ANY business, not just network marketing. The difference for us is that we have to do the same thing for our business opportunity as well as our products. So it's doubly important that we get it right!

Finding the right people is the tough one, though.

Where are they?

Who are they?

What do they want?

How do we reach them?

Why would they respond positively to us?

What knowledge do we need to do this?

What skills and tools?

And how can we know what will work?

Before we even do it?

Is purchasing leads from professional lead generation companies the answer? Read this two-part, eye-opening article with your calculator handy, do the math and decide for yourself.

Close window   How to approach people